Watch how six data streams compile in real time — under 50ms — into a bid request that buyers price at full value.
The enrichment cycle completes before your SSP starts the auction clock.
Your publisher tag fires as normal. Metrux's proxy wrapper intercepts the outgoing bid request — invisible to your existing SSP relationships and header bidding config.
In under 50ms, all six signal categories are layered in: contextual classification, visual quality, ID resolution, geo-enrichment, intent modeling, and IVT verification.
The enriched bid request flows forward. DSPs bid higher, shade less aggressively, and compete more. You receive 20–40% more yield on the same inventory.
Join our sandbox publisher program. We'll show you exactly what your bid stream looks like before and after enrichment.
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